Recruiting Resources

The best things in Scouting happen at the unit level. It’s true for life-changing experiences that happen in every pack meeting, and it’s true for recruiting as well. When packs and dens get involved, more boys and girls are introduced to the adventure of Scouting than through any other recruiting campaign or method. We can’t do it without you!

Maintaining Vibrant and Growing Units 

Packs, Troops and Crews are designed to be perpetual… young Scouts enter, grow and move on to the next program. But the unit continues. Long-lived Scouting units are no accident – they achieve that through intentionally recruiting every year.

A steady flow of youth into your unit is essential to maintaining its health. Plus, new Scouts bring energy and enthusiasm to the program, and provide leadership opportunities for older Scouts! As some attrition is only natural, your unit should set a goal of adding at least 10+ Scouts every year. 

Also, having a year-round growth plan in place will help attract new Scouts.

Update Your BeAScout Pin

This only takes a few minutes and is the single most important thing you can do to help families find your unit!
Learn more here!

Download the BeAScout Instructions Infographic PDF 

Webinar: August 15, 2024 – BeAScout 101 – Learn how to update your unit pin and manage incoming leads. Register here

More Resources

Below, you’ll find resources and tips for making recruiting a fun and enjoyable experience that keeps the bigger picture in focus: growing your unit to reach more kids, strengthen your packs and have more fun!

  • Scouting America Recruiting Resources
    • Includes printable materials, social media calendars, campaign kits, links to upcoming and past webinars, Cub Chat Live, the new digital Scout Life Mini Mag and more!
  • Can Scouting and Sports Coexist?
    • “You can be an athlete … you can be in band … you can be in theater … you can be in anything, and still be in Scouts. All it’s going to do is benefit your life.” – Addison Nichols, Eagle Scout
  • Value and Costs of Scouting
    • Neither the cost nor the value of Scouting should be ignored. Which is why we offer this guide to help you understand and explain both.
  • Adult Recruitment Playbook
    • Here’s a list of best practices, recruiting ideas and answers to the most frequently asked questions surrounding the adult recruitment process. The most important step is to ASK.
  • Washington Post Article on Girls @ the 2023 National Scout Jamboree
    • “They lost a piece of girlhood, then reclaimed it in an unlikely place. Isolated by covid and technology, young women go on a quest for friendship at the formerly boys-only Scouts National Jamboree.”

Financial Assistance

The W. D. Boyce  Council wants to make sure every youth has an opportunity to fully participate in our program and give every family an opportunity to have their youth registered.
 
Click here for more information on available financial assistance.
 

BSA Marketing & Membership Hub

For even more tools and tipas, check out this “resource-of-resources“!
 
  • Sign-Up Night Playbook
    Details on hosting a great School Night for Scouting
  • Case Study: Changing Up Recruiting
    This Council saw dramatic results

Geofencing

Videos

Feel free to add any of these to your social media posts or emails, use them in School Nights for Scouting or show them any other recruiting and membership events. And these are just some of the many videos available! Do you have a favorite? Let us know and we’ll add it to the list for others to use as well.

Have a great video of your unit in action? 
Submit it to the council for sharing with others!!