Maintaining Vibrant and Growing Units
Packs, Troops and Crews are designed to be perpetual… young Scouts enter, grow and move on to the next program. But the unit continues. Long-lived Scouting units are no accident – they achieve that through intentionally recruiting every year.
A steady flow of youth into your unit is essential to maintaining its health. Plus, new Scouts bring energy and enthusiasm to the program, and provide leadership opportunities for older Scouts! As some attrition is only natural, your unit should set a goal of adding at least 5-10 Scouts every year. Also, having a year-round growth plan in place will help attract new Scouts.
Below you’ll find recruiting resources for Cub Scouts, Scouts BSA and Venturing, with more information coming shortly!
Quick Hits:
- 2022 Recruiting Guide: PDF – Mobile Friendly Web Version
- Help people find your unit!
Download the BeAScout Instructions Infographic PDF - Get your unit on Google!
Download geofencing and Google Maps Instructions PDF
Also: Get geofencing tips and tricks from the BSA! - Does your unit use social media? Maybe you should!
Check out Social Media 101! - Have a great video of your unit in action?
Submit it to the council for sharing with others!!
Cub Scouts
BSA Brand Center Content – Cub Scout Recruiting
Looking for images, logos, signage and more? Check out the BSA Brand Center for the latest in 2021 customizable recruitment materials. Download, print and go!
Scouts BSA
Visit the Scouts BSA Recruitment and Membership page for a rich selection of recruitment methods and resources. Included is a timeline for a year-long approach to the Webelos/AOL-to-Scout transition, starting in the fall. (But after COVID, you may want to consider adapting and shortening it to reach last year’s AOL Scouts!)
BSA Brand Center Content – Scouts BSA Recruiting
Looking for images, logos, signage and more? Check out the BSA Brand Center for the latest in 2021 customizable recruitment materials. Download, print and go!
Scouts BSA Join Night Customizable Presentation
Venturing
BSA Brand Center Content – Venturing Recruiting
Looking for images, logos, signage and more? Check out the BSA Brand Center for the latest in 2021 customizable recruitment materials. Download, print and go!
Social Media
Note: Despite the folder location, this information is NOT specific to Cub Scouts. Also, see the Brand Center content (above) for suggested Scouts BSA and Venturing social media images. (Even better: Use similar images from your own Crew!)
